REWRITES

Rewrite the way you see.

Rewrites is a luxury eyewear house built on the philosophy of clarity — in style, in choice, and in presence.

Founded in 2023 by fashion stylist Joyce Gereige, Rewrites was created from a global perspective shaped across New York, Lebanon, and Dubai. After years of working closely with women through styling, Joyce recognized that true style is not defined by abundance, but by intention.